Squirro’s goal is to help its customers find their way through unstructured data with help of artificial and augmented intelligence and thus unlock the power of data. Following the rebranding and design of the new website, we needed to help Squirro communicate its new look and feel to its customers via social media.

Guided by the new brand book, created by Appetite Creative, we created social media content in close collaboration with Squirro’s marketing team for LinkedIn, Facebook, Instagram, and Twitter. Besides coming up with content ideas and captions, we also created images, GIFs and videos for the posts and made sure that the feed would always be consistent within itself, but also with the new look and feel of the website.